Blog

The Crack The Crowd blog provides tools, resources, industry news and best practices for equity crowdfunding and digital marketing.

Eli Regalado’s 6 Steps to Influencer Success

Eli Regalado’s 6 Steps to Influencer Success "Getting influencers to work with you starts by showing them how you can help them. Everyone wants something, loves something, and fears something. Once you've established that, make it easy for influencers to

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Building platforms and successful campaigns with Expert Dan Baird

What does it take to run a successful campaign? Fresh off the podcast presses—Jess Larsen, of the Podcast Ideation Collective, sat down with CTC's Dan Baird to take a deep dive into the rapidly evolving world of crowdfunding. Dan discusses what it takes to

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It’s Crowdfunding Conference Season

It's Crowdfunding Conference Season 'Tis the season of crowdfunding. With three conferences in the next two weeks, you can bet that industry leaders will be taking conversations on Title III, next generation liquidity, alternative markets, and Reg A to the

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Need Leads for your Crowdfunding Campaign? Start Social Prospecting

Need Leads for your Crowdfunding Campaign? Start Social Prospecting As a crowdfunder, there’s a good chance you already understand the importance of social media as part of your outreach efforts for a crowdfunding campaign. With more than one billion

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7 Reasons a Crowdfunding Agency Can Help You

What does a Crowdfunding Agency Do? The digital age we live in makes a variety of crowdfunding campaigns—and a range of platforms to support them—possible. It’s an exciting time to be alive, and it’s an even more exciting time to

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Crowdfunding for Your Startup? Don’t Ignore these Two Realities

Crowdfunding for Your Startup? Don't Ignore these Two Realities Every single day a plethora of startups kick off crowdfunding campaigns with big dreams of reaching their targets and scoring a big win for innovation. From entrepreneurs to artists, people have an

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Marty Tate and the Reg A+ Reality

The Future of Reg A+ Reality “Initially...I wasn't super keen on Reg A. I thought that it was a little bit too onerous. I was having a hard time understanding who would be the right type of client or

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Top 5 Crowdfunding Press Release Fails

Top 5 Crowdfunding Press Release Fails You’ve poured your heart and soul into creating the best crowdfunding campaign possible—whether rewards-based or equity—and you’ve launched it with great anticipation. You’ve sent a press release to bloggers and journalists…only to hear

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Crowdfunding in 2016: Looking Back to Look Forward

Crowdfunding in 2016: Looking Back to Look Forward Crowdfunding in 2015 was not boring. In April, CNBC reported that real estate equity crowdfunding—a red hot sector that’s just getting hotter—hit $662 million in the first quarter of the year,

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‘Tis the Season: 5 Reasons I’m Thankful for Crowdfunding

‘Tis the Season: 5 Reasons I’m Thankful for Crowdfunding A typical day at Crack the Crowd is a full one and I wouldn’t have it any other way. My team and I work with truly great clients. The projects are

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